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Rebel Kid Apoorva Mukhija: From B.Tech classrooms to brand deals

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Apoorva Mukhija, known as Rebel Kid, transitioned from a B.Tech graduate and Dell employee to a standout Gen Z creator. Blending humour with social insight, she has built a digital identity marked by authenticity and intent. Her journey reflects a generational shift — where education lays the groundwork, but true success is defined by voice, impact, and creative autonomy.

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